Hardcore Software by Steven Sinofsky

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Learning by Shipping

Learning by Shipping

Essays, thoughts, and missives, on management, strategy, competition, and other aspects of the technology industry.
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210: It's (Not Necessarily) Fair to Mock Apple's "Mother Nature" Video
Apple's showed a widely criticized video showing their efforts to fight climate change. Looking past the video is a significant and strategic set of…
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Steven Sinofsky
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209. Proclaiming Failure for Social Credit
tl;dr Most everything new to market fails, so predicting failure is a winning bet if looking for gains in social status or punditry credit. Bringing…
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Steven Sinofsky
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208. Ultimate Guide to Platforms
Patterns and Practices in the Creation, Rise, and Fall of Platforms
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Steven Sinofsky
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207. When a Business Pleads to be Regulated
On regulatory capture…
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Steven Sinofsky
206. On Congressional Hearings On Artificial Intelligence (May 2023)
Follow the science…fiction?
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Steven Sinofsky
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205. Regulating AI: Is being proactive now the right first step?
Some notes on the concept of the "precautionary principle" and technology innovation
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Steven Sinofsky
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204. Predictions: 101 Ways to Save Apple (June 1997)
On the day of Apple earnings, always fun to look back at the punditry around the demise of Apple.
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Steven Sinofsky
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